Go to Market Assistant Manager

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Date: 13 Aug 2025

Location: Macquarie Park, NSW, Retail Operations-Genesis, 2113

Company: Hyundai Australia

Genesis Motors Australia

Working at Genesis Motors Australia

Genesis is a global luxury automotive brand that delivers the highest standards of performance, design, safety, and innovation while looking towards a more sustainable future. Genesis designs customer experiences that go beyond products, embodying audacious, progressive and distinctly Korean characteristics within its unique “Athletic Elegance” design identity.

With a growing range of luxury models - including the G80, G70, GV60, GV70, and GV80 - Genesis aims to lead the age of electrification by focusing on a dual electrification strategy involving fuel-cell and battery EVs, starting with its G80 and GV60 electric models.

Genesis has stated its commitment to becoming a 100% zero emission vehicle brand by 2030 and to pursuing carbon neutrality by 2035. Since its initial launch in Korea, Genesis has emerged in key global markets including North America, Europe, China, Australia, Russia, and the Middle East, establishing a strong relationship with customers around the world.

The Opportunity

As the GTM Assistant Manager you will assist with the go-to-market process for new product launches and market expansions by coordinating cross-functional activities, managing project timelines, and assisting in the execution of marketing strategies. You will collaborate with marketing, sales, product planning, and other departments to ensure the successful introduction and sustained success of GMAu products and services.

 

Key Responsibilities 

  • Assist in the development of plans to meet approved targets over the stated planning period including the development of consumer retail offers and finance programs.
  • Prepare and Assess demand funnel metrics including the enquiry targets across digital (website) and outlets required to deliver the order write and retail plans of the period.
  • Track and report on key performance indicators (KPIs) for product launches and GTM initiatives.
  • Volume and share competitive set performance reviews versus plan and prior year. Highlight volume and share gains / losses driven by variables such as price, incentives, SOV or availability.
  • Conduct market research to gather data on customer needs, competitor activities, and industry trends.
  • Monitor and evaluate activity, including data analysis and delivery of relevant insights that enable ongoing improvement of marketing initiatives within the automotive sector.
  • Lead the GTM product launch planning process, hosting regular launch committee meetings.
  • Review the market landscape and assist Senior Manager in defining the target market, positioning and key launch objectives for new models, including volume expectations.

About You

You have the below skills and experience and are looking to develop your career with a progressive luxury automotive brand. 

  • 3-5 years experience in Go-to-market, Sales Operations, Marketing Communications or Product Planning.
  • Experience working within the automotive or mobility industry is highly desirable. 
  • Strong analytical skills, with the ability to interpret data and generate actionable insights. 
  • Ability to manage multiple projects and coordinate with cross-functional teams. 
  • Effective problem-solving skills to address data and operational challenges.
  • Valid Drivers Licence. 

Why work for Genesis Motors Australia?

This is a rare opportunity that offers the successful candidate exposure to a national and global business, with access to the following benefits: 

  • HMCA & GMAu: Exposure to all facets of the business, its products and future business. 
  • Learning & Development: Personalised LMS System and clear L&D strategy for all staff. Exciting formal learning offering’s with internationally recognised organisations. 
  • Leave Benefits: Paid Parental Leave, Celebration , Volunteer, Exam Leave and more!
  • Employee Vehicle Lease Program: Utilise our Hyundai Cars at a reduced price. 
  • Subsidised: Gym with personal trainer on-site, onsite café with barista made coffee.
  • Travel: 2 Minute walk from the Sydney Metro and bus station, making it an ease to travel. 
  • CSR Program: Contribute to our Hyundai Help for Kids, which has raised over $15 million for not-for-profit organisations focused on the betterment of children’s lives.
  • EAP Converge: Access to professional assistance for personal or work-related issue. Health & Wellbeing resources and more. 
  • Newly renovated office: Open-plan layout that stimulates productivity and collaboration.

Our people are our most valuable asset and we seek exceptional people who are both passionate and committed to providing outstanding customer experiences.

Recruitment Process

If you would like a career with Genesis Motors Australia, please submit your resume by using the apply button below. If you are shortlisted, you will be contacted by telephone by our People & Culture team. We would like to thank all other applicants for their interest and wish you well in your job search.